THE SMART BUSINESS GUIDE TO CHINA E-COMMERCEHow to win in the world's largest retail market. China is the largest e commerce market in the world and the most digital of the major economies. At the same time, many international brands are intimidated by the China market given their lack of familiarity and the significant cultural and language differences. The Smart Business Guide to China E commerce helps bridge this gap by providing a how to approach to the China e commerce ecosystem. E